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Are you a strategic thinker with a passion for turning data into actionable insights? We are looking for a dynamic individual to join our team and drive the success of our customer investment strategy. In this pivotal role, you willanalyzetrade promotion tactics, develop optimization recommendations, and craft compelling selling stories based on shopper and consumer insights. Your work will directly influence our investment decisions, helping us deliver greater value to our customers, consumers, and the business.
What will be your key responsibilities?
Develop, deploy and coordinate of trade marketing activities within theVETchannel according to the annual execution plan both online and offline.
Identifyand evaluate promotion optimization opportunities.
Plan and manage ordering,developmentand production of all communication/promotional/merchandizing materials, both in-clinic and online.
Partner withSales, Portfolio, Category, SRM, Health Affairs andregionalSales Acceleration teamsto drive profitable sales and share growth across the North Europe for assigned channel.
Execute complex and comprehensive analyses to support the development of channel-level and customer-level promotional strategies that achieve sales, share, and profitabilityobjectives.
The role includes overall responsibility for sales-supporting tools and related development projects, including loyalty programs andwebshopsupport.
Facilitate strategic conversations withsales team to influenceretailers on executing our market plansand priorities with high quality andimpact.
Conduct post campaign evaluations to learn and develop more impactful campaigns delivering greater ROI.
What We're Looking For:
Fluency in English and at least one Nordic language.
Proven experience leading multi-functional teams, preferably within the FMCGor veterinaryindustries.
A knack for turning complex insights into actionable opportunities and clear, compelling narratives.
Proficiencywith syndicated data sources like IRI or Nielsen.
Strong technical skills inExcel and PowerPointand ability to navigate within different digital platforms.
It would be a bonus if you have:
Familiarity with our customer base and retail merchandising.
Experience with Tableau, Power BI, or SAP.
Please note that this role requires availability for travel up to 20% of the time and occasional weekend work.
What can you expect from Mars?
Work with diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, wherewe’restriving to build the world we want tomorrow, today.
A strong focus on learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus.